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Sunday, June 22, 2014

Google Impacts 7.5% Of Search Results Using Their New Google Panda Update

By David John


Have you heard of the many different updates that Google has made in the last few years in an attempt to make the search experience for individuals much more useful. Many sites that pop up are often only trying to coerce individuals to visiting their blog or website in an attempt to sell them a product or service. Some of them are even worse, downloading spyware to your computer without you knowing, causing even more problems on your PC than you had before. Today, the latest Google Panda update has affected 7.5 percent of all websites that are indexed, making a clean sweep of what they call weak or thin sites. This article will address what you can do in order to avoid being a statistical victim of Google's efforts to keep their search engine clean.

Avoiding Google Updates And Maintaining Your Ranking

The Google panda algorithm is something that targets what are called thin or low-quality sites. Essentially, when you put up smaller websites that only have three or four pages of content, and you do not update regularly with new content, these are the ones that will become penalized. This latest update by Google on their Panda algorithm has truly affected a significant portion of websites online today. If you're website is lacking good original content, and is not structured properly with silos or categories, it will more than likely be affected by this update in a large way.

Using Google Panda To Your Advantage

To make sure that the Google Panda updates now and in the future do not affect your websites, you need to do three specific things. One, make sure your website has a specific structure, divided up into categories in which only topics related to that category are placed. Second, unique content, or what is called curated content, should be used at all times. Never use private label rights articles as this will be a red flag that will cause Google to lower your rankings. Finally, update regularly, using pertinent topics that not only apply to your website, but popular news stories about the things you're website represents. All of this will show Google that you are a live website, trying your best to stay up to date, and by doing this consistently, you will most likely improve your rankings with every update that occurs.

If you have ever had a site disappear from the search engine rankings as a result of being unable to sustain the updates that occur, by simply considering what the larger websites like Amazon are doing, creating thousands of pages of content, and categorizing each page appropriately, by doing the same, you will definitely fall under the good graces of Google. Even if your website is old, new, or if you are just starting to post regularly right now, you will not be part of the slaughter that the Google panda update tends to provide, this time to 7.5% of all sites online.




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