For sure there is nothing wrong with sales pages; however, videos convert sales much better than sales pages and can help you succeed where you have failed with regular landing pages. The first thing you need to realize is that people are much more willing to listen than to take the time to read through a bunch of information. You can make the landing page look as nice and as exciting as you wish, but a video is always going to win over the customers' attention.
1. You can actually show how the product works. There is a reason why infomercials exist. By showing the value of your product, people will better understand why they should buy. 2. You can add a personal touch to your site. People like to buy from a real person. By adding video to your site, your visitors get someone they can relate to as opposed to a giant wall of text.
3. It takes less time. Most people are not speed readers. By using a video, you can get your main points across quickly before your viewer gets bored and clicks away. 4. Videos are easier to share. No one wants to share a long, dry article or a list of product specs. However, by setting up social media along with your demonstrations, you can exponentially increase your potential audience.
A video can be funny and interactive, which in turn will hold the viewers interest. A good video can even go viral and spread all over the internet. That really is the goal of video, to get it watched by as many people as possible. Consumers are more likely to share a video with friends, family and co-workers than a boring sales page.
As you can see, videos work better than text for converting visitors into customers. Try this on your next landing page and see how it can work for you.
If your sales page is converting poorly or you think you could be making more off it, adding a video to sell your product is an excellent way to boost your conversions and maximize your sales. Studies have shown over and over how this seemingly simple tool can boost your traffic and conversions exponentially and help you maximize your income online. Videos really are worth the effort.
1. You can actually show how the product works. There is a reason why infomercials exist. By showing the value of your product, people will better understand why they should buy. 2. You can add a personal touch to your site. People like to buy from a real person. By adding video to your site, your visitors get someone they can relate to as opposed to a giant wall of text.
3. It takes less time. Most people are not speed readers. By using a video, you can get your main points across quickly before your viewer gets bored and clicks away. 4. Videos are easier to share. No one wants to share a long, dry article or a list of product specs. However, by setting up social media along with your demonstrations, you can exponentially increase your potential audience.
A video can be funny and interactive, which in turn will hold the viewers interest. A good video can even go viral and spread all over the internet. That really is the goal of video, to get it watched by as many people as possible. Consumers are more likely to share a video with friends, family and co-workers than a boring sales page.
As you can see, videos work better than text for converting visitors into customers. Try this on your next landing page and see how it can work for you.
If your sales page is converting poorly or you think you could be making more off it, adding a video to sell your product is an excellent way to boost your conversions and maximize your sales. Studies have shown over and over how this seemingly simple tool can boost your traffic and conversions exponentially and help you maximize your income online. Videos really are worth the effort.
About the Author:
Video Marketing Publisher is a social media site aimed at uncovering the advantages & disadvantages by providing an insightful Video Marketing Publisher Review.
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