It may be hard to see why Google changing their SEO practices is hurting the bottom line for eBay. Well, that's what you will get some information on below. This is something that not only hurts eBay, but a number of people that depend on SEO practices.
When it comes to SEO the people at Google change the way they rank pages quite a bit. This is due to the fact that there are those that try to game the system by taking advantage of the rules when they are found out. Generally the rules out there aren't shown to anyone because if they were to be, people would just start taking advantage of them and it would be impossible for Google to rank their pages correctly.
It's sad that when eBay starts to lose business when they've been doing good SEO practices for as long as they've been around. Their site has been a cornerstone of online buying and selling for quite some time, so when they hurt it hurts their customers as well. When you consider that they're losing a few cents per purchase or more just because their results are getting buried, it's pretty sad that other companies that aren't as established are snapping these sales up. In the end, it's best if Google were to look at their relationship with eBay and cut them some slack!
Once you have a good look at what Google does to SEO and how it harms businesses like eBay, you can really start to see that it's a legitimate concern. Hopefully Google will learn to start working at this and stop hurting people in the process. In the quest to stop people from abusing the system, it's starting to hurt those that don't.
Second-quarter earnings were supposed to be $4.37 billion which is a sizable chunk of change, but it was shy several million dollars of the expected goal. Is it possible that Google actually penalized them specifically, targeting all of eBay's pages that are listed on Google?
Recently, eBay denounced Google Adwords, stating that it was virtually ineffective when it came to marketing major brands, something that eBay does on a regular basis. Now, eBay is stating that Google's latest updates have hit them very hard.
When it comes to SEO the people at Google change the way they rank pages quite a bit. This is due to the fact that there are those that try to game the system by taking advantage of the rules when they are found out. Generally the rules out there aren't shown to anyone because if they were to be, people would just start taking advantage of them and it would be impossible for Google to rank their pages correctly.
It's sad that when eBay starts to lose business when they've been doing good SEO practices for as long as they've been around. Their site has been a cornerstone of online buying and selling for quite some time, so when they hurt it hurts their customers as well. When you consider that they're losing a few cents per purchase or more just because their results are getting buried, it's pretty sad that other companies that aren't as established are snapping these sales up. In the end, it's best if Google were to look at their relationship with eBay and cut them some slack!
Once you have a good look at what Google does to SEO and how it harms businesses like eBay, you can really start to see that it's a legitimate concern. Hopefully Google will learn to start working at this and stop hurting people in the process. In the quest to stop people from abusing the system, it's starting to hurt those that don't.
Second-quarter earnings were supposed to be $4.37 billion which is a sizable chunk of change, but it was shy several million dollars of the expected goal. Is it possible that Google actually penalized them specifically, targeting all of eBay's pages that are listed on Google?
Recently, eBay denounced Google Adwords, stating that it was virtually ineffective when it came to marketing major brands, something that eBay does on a regular basis. Now, eBay is stating that Google's latest updates have hit them very hard.
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