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Thursday, October 23, 2014

The Best Tips For Using Facebook For Marketing

By Cinthia Yomes


There is no single strategy that guarantees you will gather a profitable following on Facebook. The audience of each business has certain things they need and want, as well as things they don't like. If you want to use this resource to get more customers then you need to learn a few things; this article will provide you with just that.

When you use Facebook as a marketing strategy for your business, make sure your tone is always professional. Social media has to be taken in a serious manner to make profits. If you keep it professional, you will gain the respect and trust of your clientele.

Use Facebook to share links to your site. You should try writing weekly articles or launching a video blog so you can create more content on a regular basis. Your audience will subscribe to your updates on Facebook if you create quality content. Make sure you mention your Facebook campaign in your articles or videos.

Have a discount or a freebie on your Facebook page is a great way to increase followers. People love freebies. Offering a freebie or other discount will encourage your followers to share the offer. When people share your offer, you are exposing your business to additional customers that may not have heard of you.

Create a contest on your Facebook page that only fans of your page can participate in. This will make them excited to come to your page. They may even tell family, friends, or co-workers, meaning you will have more visitors coming to your page. Of course, more visitors means more business!

Add pictures to your profile page. People love pictures and it really is true that a picture is worth a thousand words. When your fans can see what you have to offer, your customers with your products or services, or what you stand for, they will feel more of a connection to your company.

Don't think that you should update your page if what you have to say has nothing to do with your content. It might be tempting to give your opinion on things or to share personal things with people, but this may not be interesting to your followers. Personal news and interests should be kept for a separate personal Facebook page.

Avoid posting updates too frequently. If you notice that your subscribers are not interested in your updates, try reducing the frequency of your updates. Save the content you want to share so you can post more valuable updates later. Posting one daily update is your best option if your subscribers check Facebook regularly.

Be extra sure that people are able to "share" the content on your page. If you have valuable information on your page, you will probably have people in your audience that want to tell others about it. Facebook is great for sharing and connecting information and people. A higher amount of prospective customers will generate more profits for your business.

Now that this article is something you've gone over and tried to understand, it's time for you to put everything you've learned to good use. Use it to start your own marketing campaign. The quicker you get started, the quicker your profits will grow.




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