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Tuesday, November 4, 2014

Facebook Brings Out The Improved Atlas For Ad Serving Accross The Net

By Amar Khan


Are you weary of the huge number of an assortment of promotional material on your social networking sites? If you are, then check out Ello. This happens to be a different type of social networking website , which vows not ever to pester its participants with ads. In addition, this site vows never to share or sell any user data. The website creators even have created an entire document to explain their feelings clearly.



This redesigned Atlas will help companies acquire the interest of specific interested audiences. Atlas operates over a wide assortment of devices, platforms and publishers. This puts a halt to many of the problems , which often come as you try to operate over a wide range of digital devices. In addition, Atlas is effective with strategies offline along with any campaigns online to help a marketer. It will bring out the true effectiveness of strategies for digital devices on increased sales and contact.

Stripe also is is going through consideration by Apple to work on its "Apple Pay" , which was introduced this month. The Apple version allows consumers a way of purchasing services and merchandise using data stored inside personal Apple electronic devices.

You should not regard this feature as an promotion network, as it is and ad-serving platform. Atlas lets media marketers and advertisers to not only design and purchase campaigns for digital use, but also measure and improve these same strategies for use over an assortment of digital operating systems and across the entire Internet on a massive scale. Atlas is different from anything , which previously has been available.

All this makes it competition for Google's DoubleClick , which is the current top dog for ad serving. But, Facebook's ad server will do its process not depending with any great extent on cookies and by providing targeting , which is human-based. This social networking website explains that individual personal information will not be provided to promoters just the audience and interest info is offered.

The coding in redesigned platform is completely different and the user interface has been updated to meet the current needs with data designers and traffickers. Cross-device marketing, targeting and measurement are included in this redesign of this feature.




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