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Tuesday, August 25, 2015

Ring Of Honor & The Benefits Of A Long Island Advertising Agency

By Jason McDonald


It was this past June that the popular independent company, Ring of Honor, took the next big step in its growth. Cementing a spot for itself on Destination America, it has become clear that the promotion known as ROH is determined to gain ground as one of the most successful names in the industry today. With that said, marketing is everything, which means that a bit of help is always welcome. Is it possible, then, that a Long Island advertising agency can prove to be useful?

If you're curious to know about Ring of Honor, what you should be familiar with is that it was created in 2002 with a purpose. Specifically, it was a wrestling company designed to cater to the older demographic of wrestling enthusiasts, which it was able to on a regular basis. However, unlike World Wrestling Entertainment and the like, ROH struggled to obtain mainstream exposure. It's for this reason that the aforementioned Destination America deal was so monumental.

The only television that Ring of Honor had beforehand was via Sinclair Broadcast Group, which has been a long-time affiliate of the promotion. Up until a couple of months ago, wrestling fans had to scour the Internet for matches and shows that the promotion in question put on. With this new deal, though, awareness has been built to a greater level. Even so, more work can stand to be completed, especially when you think about the importance of marketing.

There's much to talk about when it comes to the excitement that a Long Island advertising agency can generate. I am sure that many others can attest to this, given the importance of services like SEO, social media management, and web design. Even though some of these may be more useful to Ring of Honor than others, I believe that they matter all the same. It's just a matter of knowing what's most necessary, which firms such as fishbat can evaluate.

Regardless of where Ring of Honor goes from here, it's easy to see that it will maintain an audience all the same. Since its creation in 2002, it has slowly carved out a niche for itself, as a promotion that's tailored to an older group of fans. While other companies may focus on including other groups, ROH took a more mature route, and it was for the better. Not only has marketing played into it, but the talent involved and the passion they possess have done wonders and will continue to do so.




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