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Wednesday, June 20, 2018

The Do's & Don'ts Of Long Island SEO For Shopify

By Arthur Williams


Ecommerce is massive, to say the least, and there are many names that have been responsible for this level of growth. Shopify is one of the most prominent examples, especially for those that have been able to sell products and make money through this platform. It may be difficult to do so, though, especially if you're unfamiliar with Long Island SEO. For a better understanding as to what this process entails, here are a few do's and don'ts to follow.

DO carry out keyword research ahead of time. One of the most important Long Island SEO practices is keyword research. Look at your Shopify store and see what's being sold. What are the items that will be sold the most? What do you want to focus on so that more will be sold? These keywords should be prevalent in your content, though not too much to the point where it comes across as spammy. Companies like fishbat will say the same.

DON'T overlook content creation on a routine basis. After all, if you're going to see success from an SEO standpoint, it's important for a steady stream of content to be seen. Your Shopify store practically hinges on this, as it will help with rankings and consumer interest. The more content you produce, the more interest you create. For those that are new to this ecommerce platform, this is especially worth noting.

DO include product reviews. If your goal, outside of SEO, is to increase purchases, you can instill faith in consumers by including previous reviews. These will tell people about the level of service your store provided, the products they received, and whether they'd like to do business in the future. When people can read testimonials, it makes them more comfortable with the idea of doing business as well. This is beneficial, even outside of SEO.

DON'T let Shopify's additional features go overlooked. For those that don't know, Shopify has built-in features that can benefit users from an SEO perspective. This platform gives you the ability to edit your tags, meta descriptions, and URLs. While this may not seem like much at first, you should know that they can be changed so that search engines read them better. As a result, your store and its various product pages will see greater visibility.




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