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Saturday, January 5, 2019

Long Island SEO: 3 Ways To Succeed In 2019

By Arthur Williams


As 2018 comes to a close, Long Island SEO specialists and agencies will undoubtedly be looking to improve their strategies. After all, algorithms will change, which means that shifts and adjustments will be required as well. You shouldn't let this level of challenge deter you, though, as preparing for 2019 may not be as difficult as it seems. In fact, here are the 4 best SEO tips that you can use heading into the new year.

If your goal is to improve or maintain your SEO efforts in 2019, be mindful of content. Not only must it be routinely created, but it should be crafted with SEO in mind. According to such authorities on the matter as www.fishbat.com, everything from keywords to links must be accounted for. Perhaps the most important factor, though, is value. If your content is low-quality, its ability to help with rankings won't be nearly as effective as it should be.

Another way to go about SEO in the new year is through web design. If you perform a search, you'll be met with different results on the first page. What these websites have in common, more likely than not, is mobile-friendliness. They are responsive, able to be easily visited on any device, ranging from desktop computers to smartphones. Search engines have placed tremendous focus on responsive websites in 2018 and this doesn't look to be changing in 2019, either.

It's also worth noting the importance of social media. One can make the argument that social signals, including likes and retweets, don't directly impact SEO, but this doesn't mean that they can't help. In fact, the top-performing companies, at least from a digital standpoint, tend to be the ones that are most active on social media. As a result, it would stand to reason that they would see steady improvement with search engine results.

As 2019 draws closer, it's important for business owners to know where they want to go next. How do they wish to modify their marketing efforts, if at all? Search engine optimization is likely to be a topic of discussion, but don't become discouraged if improved rankings take time to occur. Other businesses will see slow improvements as well, so as long as you stick to a strategy you have faith in, your hard work will eventually pay off.




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