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Monday, March 4, 2019

The Do's And Don'ts Regarding Mobile Apps By Long Island Advertising Experts

By Arthur Williams


One of the most commonly used types of technology is smartphones. These devices, which are used for everything from finding information to staying in touch with others, can almost be regarded as personal computers of sorts. Long Island advertising experts will agree that the litany of mobile apps helped with this perception. If you're looking to design and publish your own apps, keep the following do's and don'ts in mind.

First, understand that ease of use matters. Anyone that's experienced in mobile app development will stress that you keep things simple, especially if your apps are designed to appeal to many different groups. Test out your app before it's launched; does it take more than a few taps or swipes to get to a point of interest? Is the interface clunky or needlessly complicated? These are just a few variables that can interfere with the aforementioned ease of use.

Another way to go about app development is with regular security updates. While you may already know that mobile apps should be safe to use, this doesn't mean that you should limit matters to the initial update. In fact, by routinely keeping your app up-to-date, in this regard, you won't have to worry about information becoming compromised. This is especially true for programs that are used for ecommerce purposes, as sensitive information is more likely to be exchanged.

Now that you know a few things to do, when developing apps, it's important to understand what to avoid as well. For example, you shouldn't forget the brand that your app is associated with. Staying on-brand matters, whether it's regard to color, typeface usage, or what have you. If there is any sort of disconnect, in this sense, the app's performance will diminish. This speaks volumes about the importance of branding, specifically in regard to technology.

Additionally, consider that small buttons and visual prompts on your app probably won't do. The reason for this is that your app will be utilized with human fingers, which means that these prompts should be sized accordingly. It's possible that someone may tap a certain button, only to tap an entirely different one by accident. This could either be due to small size or the buttons in question being too close to each other. By resizing these prompts accordingly, users won't run into such problems.




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